Focus on the target of increasing marketing share and provide excellent service for European marketing, KYMCO joint venture MSA International France. The joint venture signature ceremony was hosted at KYMCO Taiwan, KYMCO CEO Mr. Wang and MSA International General Manager Mr. Jost represent each party to sign and exchange the Joint Venture Contract on 23rd November 2007.

For KYMCO, French marketing is one of the biggest markets in Europe. During the past few years thanks to MSA International contributed to the local marketing, KYMCO won the well-known brand reputation and well selling in French marketing. According to "ATV L'Officiel du Quad”, the top third publication of French magazine, KYMCO MXU 150 won the best award of 2006 best leisure and utility ATV in France. Meanwhile KYMCO Grand Dink 125, KXR 250-ATV, Mxer 150 –ATV won the top brand image in France market for the past few years. KYMCO had become the first brand in France.

After gained these great awards, KYMCO French market share increasing day by day during the pass few years. For the increase marketing, KYMCO set up the project to joint venture MSA International France. KYMCO believe that with outstanding of performance, quality and styling design always the best policy to win the best brand reputation and well selling. With the best policy of “Better than Best”, KYMCO extend a big step in overseas marketing and set up a great milestone in KYMCO honor history.